Introducing Octolux — NTX Embedded’s New HMI Platform for Faster, Smarter, More Reliable Industrial Interfaces
A New Standard for Industrial HMI Design
Octolux is engineered to meet the real-world demands of today’s connected environments—from factory automation and energy management to food service equipment and medical systems. With high-resolution capacitive touch, excellent outdoor visibility, and form factors ranging up to 21 inches, the platform ensures clear, responsive operation regardless of lighting, workflow, or environmental stress.
What makes Octolux different is its holistic philosophy. It isn’t just a display—it’s a complete embedded control solution. NTX’s modular architecture, validated building blocks, and rugged mechanical design give engineering teams the flexibility to scale quickly while maintaining reliability and long-term support.
As NTX VP of Engineering Bob Griswold explains, “Octolux is more than a display—it’s a universal control platform designed to evolve with customer needs.”
Accelerated Development Through Validated Building Blocks
Traditional embedded design cycles can stretch for months or years. Octolux compresses development timelines using a library of standardized, field-proven components—reducing risk and cutting verification time to as little as eight weeks.
These building blocks help engineers:
- Reduce development time and cost
- Bring new products to market faster
- Minimize integration issues
- Maintain flexibility for customization
As Doug Cougle, SVP of Operations, notes, the platform is designed to “eliminate bottlenecks in development and supply chain,” enabling rapid progress without sacrificing quality.

Built for Rugged, High-Demand Environments
Octolux inherits the same rugged engineering philosophy described in NTX’s whitepapers on industrial HMI challenges.
From shock and vibration resistance to long-term component availability, Octolux provides:
- Durable mechanical design for harsh environments
- High-brightness, glove-friendly touch interfaces
- Environmental sealing options
- Lifecycle support for over 10+ years
These features make Octolux ideal for manufacturing plants, outdoor installations, medical devices, commercial equipment, and more.
End-to-End Support From Concept to Production
Octolux inherits the same rugged engineering philosophy described in NTX’s whitepapers on industrial HMI challenges.
Octolux is backed by NTX Embedded’s full stack of engineering and manufacturing services, including:
- UX/UI design for industrial workflows
- Electronics and firmware integration
- Mechanical design and thermal considerations
- Ruggedization and environmental testing
- Global regulatory compliance
- Manufacturing, testing, and lifecycle management
This end-to-end partnership ensures that every Octolux deployment is engineered for long-term success.

Powered by Industry-Leading Partnerships
Octolux integrates advanced processing from Renesas RZ/G MPUs and secure IoT technologies from Cypherbridge Systems, ensuring fast, secure, and highly differentiated embedded solutions for global markets.
Why Octolux Matters
As industries demand faster development, smarter connected devices, and reliable long-term platforms, Octolux gives OEMs a powerful foundation to achieve their product visions—without complexity. Whether you’re modernizing an industrial interface or designing a new connected device, Octolux delivers the combination of speed, durability, intelligence, and flexibility that today’s market demands.
Media Coverage on Octolux®
Following its debut, Octolux received strong attention across the embedded and industrial technology community. Here’s a selection of recent press coverage and industry highlights.
October 28, 2025 — Embedded Computing Design
The Road to Embedded World North America: NTX Embedded Unveils Octolux HMI
Pre-event feature announcing the Octolux unveiling. Highlights rugged design, high-resolution touch (5–21”), sunlight visibility, adaptability, and rapid development capabilities.
Link: Article
October 28, 2025 — Cape Cod Times (Press Release)
NTX Embedded Launches Octolux® Industrial HMI Platform
Official launch press release detailing accelerated development (8-week verification), integrated design services, sustainability considerations, and global compliance. Includes a quote from Doug Cougle emphasizing innovation and speed to market.
Link: Press Release
October 28, 2025 — Asbury Park Press (Syndicated Press Release)
NTX Embedded Launches Octolux® Industrial HMI Platform
Regional publication of the official Octolux press announcement.
Link: Press Release
November 3, 2025 — Embedded Computing Design
NTX Embedded Introduces Octolux Industrial HMI Display Solution
Post-event deep dive into Octolux capabilities: rugged construction, 7–21″ touchscreen options, AI-ready features (gesture, voice, analytics), prototyping services, and lifecycle engineering. Also highlights the Renesas RZ/G partnership.
Link: Article
November 3, 2025 — Embedded Computing Design
Embedded World North America: 2025 Best-in-Show Winners
Octolux recognized as Best HMI Touch Screen for its engineering quality, durability, and highly customizable architecture.
Link: Article
November 6, 2025 — Embedded Computing Design
In-Booth Video Interview: Doug Cougle on Octolux
Industry interview exploring Octolux’s role in accelerating edge-AI HMI deployments, support for multi-modal input, ruggedization strategy, and rapid OEM development.
Link: Video
